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	<title>Comments on: Myntra officially launches&#8230; has good traction in the opening spell</title>
	<atom:link href="http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/</link>
	<description>SlideShare, startups, technology, Web 2.0, internet, social media, India, Delhi.. and beyond!</description>
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		<title>By: pradheap</title>
		<link>http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/comment-page-1/#comment-170748</link>
		<dc:creator>pradheap</dc:creator>
		<pubDate>Wed, 11 Jun 2008 09:41:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/#comment-170748</guid>
		<description>myntra offers a good variety and it has tie-ups with many established sites.</description>
		<content:encoded><![CDATA[<p>myntra offers a good variety and it has tie-ups with many established sites.</p>
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		<title>By: Balachandran</title>
		<link>http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/comment-page-1/#comment-145542</link>
		<dc:creator>Balachandran</dc:creator>
		<pubDate>Sun, 06 Apr 2008 17:16:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/#comment-145542</guid>
		<description>Amit: Do you compare myntra&#039;s performance and quality with their competitor? Have you tried competing websites? It would be nice to see your writing much balanced ;)</description>
		<content:encoded><![CDATA[<p>Amit: Do you compare myntra&#8217;s performance and quality with their competitor? Have you tried competing websites? It would be nice to see your writing much balanced <img src='http://www.webyantra.net/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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		<title>By: Jai</title>
		<link>http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/comment-page-1/#comment-134892</link>
		<dc:creator>Jai</dc:creator>
		<pubDate>Fri, 29 Feb 2008 06:30:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/#comment-134892</guid>
		<description>Whatever u guys r talking about. There is a new site, www.kyayaar.com, posting real reviews by real people, catching up indian market now a days. The name is good. People handling this site do have nice experience. so will get in market. Because of its name, people do come on site, and write reviews here. thats just human nature.</description>
		<content:encoded><![CDATA[<p>Whatever u guys r talking about. There is a new site, <a href="http://www.kyayaar.com" rel="nofollow">http://www.kyayaar.com</a>, posting real reviews by real people, catching up indian market now a days. The name is good. People handling this site do have nice experience. so will get in market. Because of its name, people do come on site, and write reviews here. thats just human nature.</p>
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		<title>By: Nilesh</title>
		<link>http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/comment-page-1/#comment-134669</link>
		<dc:creator>Nilesh</dc:creator>
		<pubDate>Thu, 28 Feb 2008 11:42:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/#comment-134669</guid>
		<description>Once after a marketing class, we created a list of items that have a &quot;badge value&quot;. Things that people like to use to show association or belonging to a certain group. Things like keychains, paperweights, bumper stickers and so on. Our list ended up having more than 30 such items. Each one of them can serve as a revenue stream for Myntra and the likes. Myntra has only 15 as of now. :-) That&#039;s another option for achieving growth.</description>
		<content:encoded><![CDATA[<p>Once after a marketing class, we created a list of items that have a &#8220;badge value&#8221;. Things that people like to use to show association or belonging to a certain group. Things like keychains, paperweights, bumper stickers and so on. Our list ended up having more than 30 such items. Each one of them can serve as a revenue stream for Myntra and the likes. Myntra has only 15 as of now. <img src='http://www.webyantra.net/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />  That&#8217;s another option for achieving growth.</p>
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		<title>By: Nilesh</title>
		<link>http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/comment-page-1/#comment-134666</link>
		<dc:creator>Nilesh</dc:creator>
		<pubDate>Thu, 28 Feb 2008 11:09:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/#comment-134666</guid>
		<description>And don&#039;t forget the merchandise for the college crowd. Events, alumni network, section t-shirts and so on. Huge opportunity there. We got the merchandise for our campus events from Myntra this year. It lets us focus on our core activities instead of worrying about print quality, online payments, and delivery. Being completely hosted, our alumni could also get those sweatshirts and feel nostalgic. ;-)

Myntra seems to be getting some good lead over its competitors like Webvastra, Pringoo, and X-tees. But a fixed margin percentage for the seller goes against it.</description>
		<content:encoded><![CDATA[<p>And don&#8217;t forget the merchandise for the college crowd. Events, alumni network, section t-shirts and so on. Huge opportunity there. We got the merchandise for our campus events from Myntra this year. It lets us focus on our core activities instead of worrying about print quality, online payments, and delivery. Being completely hosted, our alumni could also get those sweatshirts and feel nostalgic. <img src='http://www.webyantra.net/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>Myntra seems to be getting some good lead over its competitors like Webvastra, Pringoo, and X-tees. But a fixed margin percentage for the seller goes against it.</p>
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		<title>By: ravzz</title>
		<link>http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/comment-page-1/#comment-134599</link>
		<dc:creator>ravzz</dc:creator>
		<pubDate>Thu, 28 Feb 2008 03:44:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/#comment-134599</guid>
		<description>Hi,

Thanks for this article. I agree with the business opportunity for promotions. Also another big opportunity is reward points that most websites offer. Myntra gives them an opportunity to actually en cash those points by buying customized merchandise. The merchandise could easily have the brand printed in small but visible font thus enabling them to increase their brand awareness. 

I think people are looking at the total opportunity size very narrowly..there are a number of opportunities like this that exist.</description>
		<content:encoded><![CDATA[<p>Hi,</p>
<p>Thanks for this article. I agree with the business opportunity for promotions. Also another big opportunity is reward points that most websites offer. Myntra gives them an opportunity to actually en cash those points by buying customized merchandise. The merchandise could easily have the brand printed in small but visible font thus enabling them to increase their brand awareness. </p>
<p>I think people are looking at the total opportunity size very narrowly..there are a number of opportunities like this that exist.</p>
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		<title>By: amit</title>
		<link>http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/comment-page-1/#comment-134577</link>
		<dc:creator>amit</dc:creator>
		<pubDate>Thu, 28 Feb 2008 02:40:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.webyantra.net/2008/02/27/myntra-officially-launches-has-good-traction-in-the-opening-spell/#comment-134577</guid>
		<description>Ashish,

I guess this is like cafepress , but I think there is a mass market here.</description>
		<content:encoded><![CDATA[<p>Ashish,</p>
<p>I guess this is like cafepress , but I think there is a mass market here.</p>
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