Comments on: 3G policy for India announced! This could be a game changer… http://www.webyantra.net/2008/08/01/3g-policy-for-india-announced-this-could-be-a-game-changer/ SlideShare, startups, technology, Web 2.0, internet, social media, India, Delhi.. and beyond! Fri, 08 Jul 2011 08:14:50 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Gautam Kshatriya http://www.webyantra.net/2008/08/01/3g-policy-for-india-announced-this-could-be-a-game-changer/comment-page-1/#comment-189085 Gautam Kshatriya Fri, 15 Aug 2008 18:47:21 +0000 http://www.webyantra.net/?p=742#comment-189085 When '3' launched in the UK, I was still a 2nd year student at Warwick University. I immediately rushed out to sign up with them - it was a bad move. The phone that I got with the contract was great, but weighed 6kgs and the battery lasted about 4 minutes. But I didn't begrudge it, I understood that this was part of being one of the first people to buy a new technology. The trouble is, even when their phone improved, people still weren't convinced. 3 launched a massive marketing campaign trying to push video-calling, but nobody was biting. Was it a cultural thing? I don't know. But last I checked, the way that 3 is competing in the UK these days is on cost - their plans are amongst the cheapest. And that's why people are buying 3 contracts, not because of the technology. This may not be the case in India. I think that another thing that will change the game is not a technology, but the regulation which has allowed MVNOs. Check out my post on why I think so here: http://www.moneyvidya.com/blog/?p=171 Gautam Kshatriya guatam.kshatriya@moneyvidya.com http://www.moneyvidya.com When ’3′ launched in the UK, I was still a 2nd year student at Warwick University. I immediately rushed out to sign up with them – it was a bad move. The phone that I got with the contract was great, but weighed 6kgs and the battery lasted about 4 minutes. But I didn’t begrudge it, I understood that this was part of being one of the first people to buy a new technology.

The trouble is, even when their phone improved, people still weren’t convinced. 3 launched a massive marketing campaign trying to push video-calling, but nobody was biting. Was it a cultural thing? I don’t know. But last I checked, the way that 3 is competing in the UK these days is on cost – their plans are amongst the cheapest. And that’s why people are buying 3 contracts, not because of the technology.

This may not be the case in India.

I think that another thing that will change the game is not a technology, but the regulation which has allowed MVNOs. Check out my post on why I think so here: http://www.moneyvidya.com/blog/?p=171

Gautam Kshatriya
guatam.kshatriya@moneyvidya.com
http://www.moneyvidya.com

]]> By: Telecom Training India http://www.webyantra.net/2008/08/01/3g-policy-for-india-announced-this-could-be-a-game-changer/comment-page-1/#comment-188587 Telecom Training India Thu, 14 Aug 2008 10:48:32 +0000 http://www.webyantra.net/?p=742#comment-188587 3G is long due in India...and with the pace telecom companies are getting subscribers, they deserve it. 3G is long due in India…and with the pace telecom companies are getting subscribers, they deserve it.

]]> By: Benjamin http://www.webyantra.net/2008/08/01/3g-policy-for-india-announced-this-could-be-a-game-changer/comment-page-1/#comment-188546 Benjamin Thu, 14 Aug 2008 08:24:39 +0000 http://www.webyantra.net/?p=742#comment-188546 Thanks for your embed :-) You'll see that when you start to distinguish dogs and demons, you start to see them everywhere! Thanks for your embed :-) You’ll see that when you start to distinguish dogs and demons, you start to see them everywhere!

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